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Here is Your Cell Phone
Article:
Writing articles on subjects that people have an in-depth familiarity with are an effective way to increase the marketing of products or services. This article was most likely written with a 2 part purpose. 1)to inform you (the reader) of something and 2)to help the author gain credibility and recognition in their field. Whether the author is selling a product or service directly through the mail, or whether they are using a sales letter to generate leads, articles can help the writer boost response, increase conversions and establish a reputation in an industry or professional area. Here it is...
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The ringtone industry is striking a popular cord with the teenage market. This group, mostly 13 to 24-year-olds, likes to purchase their favorite tune or sound without paying the high price for a CD. This segment isn't afraid to drop lots of discretionary income to download monophonic or polyphonic sounds, which makes the ringtone industry very happy.
According to RealityTVWorld.com, today’s teens are willing to substitute cell phone minutes for the latest ringtone. This behavior places this age group in the largest population of ringtone purchasers. Since over 40% of cell phone users fall into this group and have disposable income, the ringtone industry is making the most of this opportunity. The market is so large among this young population that, according to a study by Wireless World Forum, young people are spending eight times more on mobile phones than music. Currently, trends in the U.K. show that the ringtone market holds 10% of the total music market. This population's buying power is equally impressive in the United States where teenagers spend nearly as much on ringtones as on text messaging. The sale of ringtones worldwide adds up to $3.5 billion, according to IT Facts online (http://www.itfacts.biz).
Naturally, the music industry isn't highly thrilled about this shift in sales from the more expensive CD to much less expensive ringtones - even though the publisher or songwriter of the music or tone is entitles to royalties. Still, a ringtone royalty isn't quite as high of a percentage as a CD royalty. Some future analysts of this market are predicting that the mobile phone and ringtone industry are going to dip even farther into the music industry by giving mobile phones technology similar to iPods.
About The Author
Copyright 2005 Samuel Mitone. All rights reserved.
Samuel Mitone is the owner and operator of Fever Ringtones, a premier resource for all the latest ringtones on the web. Please go take at look at his archive of articles: http://www.feveringtones.com
"Fall seven times, stand up eight." -Japanese Proverb
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